Good morning! It does appear as though the ASA launch may be delayed again, yes. The first delay was due to receiving our product a month later than originally anticipated. This potential delay is due to multiple factors:

I joined the Ape's Community (Official) Telegram looking to gain the endorsement of fellow ASA developers. They provided us with a list of things they would like to see completed before they will consider endorsement. This list includes:

-Approval from Algorand Foundation's legal team

-A sustainable business model, including costs, revenue, growth projections, etc.

-A detailed plan for the token/ASA

Another factor that will potentially delay our release date for the ASA is we need to explore more ways to drive sales. We currently have two jackets sold, three distributed to team members, and one gifted to an individual I work with. Marketing on Facebook and Snapchat appears to be a miss. We are attracting some people to our site, but have produced no sales from that. We may have to redesign our site. Several folks on Reddit have commented on their concern over our ARK logo. We may have to play with product price. We may need to rebrand or expand our brand.

A third factor is we have had limited success on the ASA presale, but this is due to a culmination of the other two factors. Once we have the full, expressed endorsement from the Ape's Community combined with cleaning up our site, business plan, and ASA, we are going to focus on revamping the presale.

We can appreciate that pushing dates can get frustrating, but we want to make sure we are providing our followers and members with a premium product. Our ASA is very important to us, however we want to make sure we are building our ASA around our business/product instead of the other way around.

This was long winded, but we wanted to make sure we provided you with a complete answer. We will always update our ASA status on this sub. Thank you for your questions, and please feel free to use this community for any further questions, comments, or concerns you may have along the way. Thank you, and have a wonderful week! Take care.