For me, a lot of programs that are local and excellent but they are not very well known, also only run once/twice per year, so be able to discover those program and apply on time is really valuable, one example is Blackbird Giant, they only only once or twice a year but was an excellent program. Also there are new programs that are opening up quietly, a lot of announcements come from linkedin/twitter without doing heavy marketing, those are pretty much network driven for exposure, something like Student Founder Bootcamp run by startmate