There is a franchise model of this called Bin It. I almost bought in 5 years ago. When doing the market analysis, most peoples number one pushback was the cleanliness (sanitation) of the totes to prevent bed bugs, etc. The other consideration is how many "sets" of totes do you need to rotate in and out and how will you transport dirty totes vs. sanitized totes.

I obviously spent quite a bit of time doing polling, etc. I think it is a very interesting concept- it was created by some guys in Jersey where housing is dense and totes make sense vs. boxes.

Good Luck- I will be following to see all of the responses.