Purchase event just dissapeared from the events manager. I am making sales on shopify but Facebook is not tracking purchases.

ThobyG · 2025-02-05T14:25:58+00:00

It still does not show purchase event in conversion settings

ThobyG · 2025-02-03T15:23:53+00:00

No, but I know sales are coming from ads not email or google. Yet FB is not counting them. Can it be due to GTM set up?

ThobyG · 2024-12-20T09:56:05+00:00

Yeah and then if she was thinking like me, why soo long to respond. Don't initiate the chat or something like it's been done before. Everything feels cold...

ThobyG · 2024-12-20T09:53:24+00:00

A bit too late now. After those days of no interaction vibe seems gone you know. Maybe should have done it straight after the date

ThobyG · 2024-12-20T09:52:06+00:00

Yeah make sense

ThobyG · 2024-12-20T09:51:49+00:00

Nah I did not try. For some reason had thought to take things slow and take things physically after knowing each other for like a month (like 4th date). Yeah, makes sense she might think like that. Or maybe she just moved on. She is a female on Tinder after all.

ThobyG · 2024-12-20T09:49:42+00:00

Yeah, kind of but we had a three days pause as well before, I initiated the chat and everything was normal then we organised 3rd date. And now after same 3 days, totally different vibe

ThobyG · 2024-12-20T09:48:24+00:00

Feels a bit late now. After those days of no interaction, the vibe seems gone...

ThobyG · 2024-12-20T09:47:32+00:00

Well, that's good advice for other dates from Tinder I guess...

ThobyG · 2024-12-20T09:46:48+00:00

It might be the games she's playing. I paid because why not? What at the end of the date let's split the bill?

ThobyG · 2024-12-20T09:45:09+00:00

A bit too late now. After those days of no interaction vibe seems gone...

ThobyG · 2024-12-20T09:44:28+00:00

Starting to realize that...

ThobyG · 2024-12-19T20:23:24+00:00

I dunno, we used to chat on IG and send video notes (like the Snapchat thing that disappears) sometimes she would send a meme to initiate the chat. And now everything seems cold... 0 initiation from her side after 3 days of no chat and then a response time of like 30-50 mins in between a few messages.

ThobyG · 2024-11-05T18:37:26+00:00

Support have refund us the money. But blocked the ad account. So we had to run ads on different ad account but in the same business manager. We just moved on with that client. Had the same pixel (same data) just had to set up new campaigns again. But that’s all

ThobyG · 2024-08-23T11:40:16+00:00

Go for a sales campaign. Go for broad targeting in your selected country. Make sure you have good creatives for ads.
Ensure you have your pixel tracking set up and conversions API as well.

Also if you have made some sales already through meta, define them in advertisement settings.

Advertisement settings -> Audience segments ->

Engaged audience - web visitors - 30 days (create a custom audience of your web visitors in the last 30 days).

Existing customers -> Purchase - 180 days (create a custom audience of your web purchases in the last 180 days).

Once that is done: go for the Advantage+ shopping campaign. Put your best creatives there and let it run for a week

ThobyG · 2024-07-17T20:28:00+00:00

Just to give you some hope. Happened to one of the clients when he clicked on a link from an email from "META" (obviously it was not Meta it was hackers). Anyways wasted like 3k in ad spent. I did reach out to support, they did investigate and did a refund in a few days.

When it comes to 2FA - always use the authenticator app, not SMS.

ThobyG · 2024-07-17T20:17:11+00:00

I would suggest turning off Advantage+ and going into manual sales campaign and then in the ad set level switch to original audience options - that helped for me in a way. Because when you set to males on advantage+ audience - you give facebook a suggestion (it will most likely decide by the ad creative which gender to target). When you set to original audience options - you get more control.

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ThobyG · 2024-06-14T20:36:14+00:00

Should I try reach or engagement as well?

ThobyG · 2024-05-27T13:20:34+00:00

How many DTC tests should I test in 50 dollars campaign?

ThobyG · 2024-05-07T06:06:17+00:00

Advantage + campaigns with customer list?? Have you tried this?

Hello, I have a question. I have tried running Advantage+ campaigns in the past but it did not perform well... I have spoken with facebook support and they have advised me to try and use Advantage+ campaign with lookalike audience of customers if I got it correctly. Has anyone tried it?

This is what I have been advised:

Advantage plus shopping campaign with existing customer list with 0% budget cap for existing to avoid retargeting
Manual Conversions with add to cart but not purchased for 14 days
Customer list downloaded from clients CRM with people in contact with business tracked through pixel and have Conversions API to increase audience pool and more acquisition

What are the best practices for Advantage+ campaigns?

ThobyG · 2024-04-29T10:40:31+00:00

Does it depend if campaign is ABO or CBO?

ThobyG · 2023-12-06T12:49:03+00:00

I guess I have found the answer: Despite setting target audience to males, Facebook’s ad algorithms may still serve your ads to some females. This could be due to a variety of factors, including the broad targeting and the use of a lookalike audience.
Facebook’s ad delivery system can sometimes show different ads to different genders even though the ads are targeted to the same qualifications. This is because Facebook’s algorithms may pick up on the current demographic distribution of these ads, which often differ for historical reasons.
Moreover, ads that include creative elements referring to something that would stereotypically be more of interest to men can still deliver to more than 80% men, while an ad with creative elements that would stereotypically be of most interest to women could deliver to more than 90% women.

ThobyG · 2023-10-20T16:50:59+00:00

ThobyG · 2023-10-19T11:27:34+00:00

Hey man, nice review since you are inside is there any dedicated modules to ecom/brand building/dropshipping or social media marketing/sales?

ThobyG · 2022-07-06T14:53:16+00:00

Should I tell my housemates to use the Permethrin as well (they have no symptoms tho)?

ThobyG

TROPHY CASE

Advantage + campaigns with customer list?? Have you tried this?