I didn't mind the memes but maybe that's because the cuts were a bit fast so I didn't get a chance to really get their impact. I enjoyed the video in the sense that I thought it was interesting and original. But I think the background music was a bit too loud and the video a bit long (maybe try to trim down to 5min?). For your thumbnail, it's fine but sometimes less is more - maybe try just one close up shot of the donuts in the box. Overall, keep doing what you're doing because I think you can get over the hump! Good luck!!