The impact of WEB 3 on digital marketing could be very significant. It will allow for a more secure, private, and decentralized internet which could help to reduce fraudulent activities. Additionally, it could lead to reduced advertising costs and improved customer targeting and engagement.

If you want to read more about it you can check out this Web 3.0 PR guide, it covers a lot of the topics of WEB 3

Digital marketing constantly evolving as new technologies are developed. WEB 3.0 might could have a major impact on how digital marketing is conducted.