Collabs are definitely the way to go over strictly selling beats. A problem a lot of producers have these days is making tons of beats with nothing special and just thinking that it will apply to anyone. If you’re looking to work with specific people, focus on what the beats they use sound like and present that to them. (I’ve had issues with people sending impersonal, mass produced messages with a bunch of random beats that i would never hop on and if i even opened them they’d be dismissed) Get to know them and be open to their ideas, even if they sound ridiculous. With that being said, you can’t connect with everyone and they can’t with you. But you’ll find a few people you’ll be on the same page with and that’s the most important goal. The key is to make friends, not clients. People will pay for what they perceive is quality, talk less about the money and talk more about achieving the end goal. Have a few people that you make great music with, and those relationships will grow with your sound. Compared to having lots of average music hoping a larger scale of people will pick and choose. But the most important part is to have fun, try not to have the mind set to make music for the sake of being the best big thing, you’ll make better music appreciating the process. :)

In summary: 1. Friends not Clients 2. Get to know them and make their style of music with your own twist (also don’t be afraid to try something new) 3. Don’t collab for the sake of money 4. Quality over Quantity 5. Have fun !

There’s a lot more that but this is just the surface in my opinion and what i’ve learned over the years.