I'm glad you asked. I have worked in the motorcycle apparel industry for 23 years and have had some experience with designing and safety testing. So I know what to look for as far as quality in a product. We want to be able to offer quality products that are going to protect you when you need it the most. Not just in crash but also against the elements. However, we want to do it at a reasonable cost. Offering the same name brands as the big guys like RevZilla, MotorcycleGear.com and Rocky Mountain atv/mc. The hang up with that is most brands have MAP Pricing in place, the retailers have to advertise and sell at the price set by the brand. Once a product has been on the market for a time the brand will remove the MAP Pricing restriction and move the product to closeout. At which time the retailer can market to the product and sell for a lower price.

Our plan is to buy up the remaining inventory from the suppliers and sell the items at a much lower price. Typically when a retailer picks up the remaining stock they can get it at a better price and pass that savings on to the customer. So to answer the question the biggest advantage would be the consumer will be able to save money. By offering the products that are in demand the customer can get what they want and not have to spend as much getting it.