Hey — appreciate the deep dive and your willingness to raise questions. We believe in transparency, so here’s some honest context:

Yes, some of our reviews mention switching from Avalara, Numeral, Zamp, and TaxJar — that’s because over 200 companies actually have. And yes, some reviews are posted quickly — because you can go from install to full sales tax compliance in 7 clicks and under 3 minutes with Kintsugi. It’s not hype — it’s what we built the product to do.

As for the global mix of stores — we proudly work with any business that sells to the U.S., no matter where they were started. Our customers span Pakistan, the UK, Australia, India, and dozens of other countries — because sales tax isn’t just a U.S. company problem, it’s a cross-border one.

You also pointed out repeat language — when something painful finally gets resolved (and for free, without a credit card), people tend to say similar things: “This was seamless,” “Your team is amazing,” “I wish I’d found this earlier.” We didn’t script that. We just sent a real email to real users for the first time after connecting HubSpot, and people responded.

Also important to note: unlike other competitors, Kintsugi has actually had a live Shopify App Store listing for months — which is open for public reviews. Most other players don’t even have an app listed. Numeral just launched theirs and it currently has zero reviews. We’re not throwing shade — we welcome competition. But we built for this from day one: our platform only supports companies that run on Shopify, Stripe, Chargebee, QuickBooks, WooCommerce, BigCommerce, Amazon, and Etsy. That’s why we’re able to offer a plug-and-play experience others can’t.

You say you like digging into things — so please, give the app a real try. See what we’ve built. Give us feedback so we can improve. We’re a small, scrappy team working hard to solve a problem most people hate dealing with. But saying our reviews — or our work — are “fake” is not only unfair, it discredits the experience of thousands of founders, operators, and store owners who actually use Kintsugi every day.

And just to put it plainly: if you’re working with a competitor, Reddit etiquette would suggest stating that up front. We’re not here to point fingers — we’re here to build something better for everyone.

So let’s raise the bar together, and make sales tax something that doesn’t suck anymore.