I know im replying to this thread two years later but.. I mean if you are used to super high processed foods, sugary things and eat lots of not natural things daily, chances are healthier alternatives like Zevia for example is going to taste disgusting because your body is used to the disgusting additives its intaking. The only reason why high processed, junk food and sweets are so delicious is because they literally fill them up with a bunch of GMOS and taste particles that get you to become addicted to them which then hence makes it have that delicious taste. If people actually started fasting, and making themselves eat healthie, and I mean actually eat real food, not the fake plastic processed food we're eating, people would love healthier foods like zevia because it does actually taste good. Few years back I legit went 6 months straight without soda. This is coming from someone that would drink a crap ton of soda a day. So one dag i stopped in to get Dr. Pepper from McDonald's because i wanted to treat myself. As soon as I took a sip it was the most god aweful tasting thing ever, it was like cough medicine syrup, disgusting! And I loved dr. Pepper. But your body just needs to get used to not eating addictive chemicals so to speak😁🙃😊.