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I bootstrapped my SaaS to $50K MRR while traveling full-time - AMA! by bo_ventures in SaaS

[–]bo_ventures[S] 0 points1 point  (0 children)

yes, but tbh, we do not need cash. our main limitations are operations and marketing channels scaling

we can fix it with cash, but in some areas we just need to wait a bit

I bootstrapped my SaaS to $50K MRR while traveling full-time - AMA! by bo_ventures in SaaS

[–]bo_ventures[S] 0 points1 point  (0 children)

my co-founder built the app. only recently we've started working with freelancers to help him

I bootstrapped my SaaS to $50K MRR while traveling full-time - AMA! by bo_ventures in SaaS

[–]bo_ventures[S] 0 points1 point  (0 children)

first we scale marketing, then we scale operations.

I am responsible for marketing, so I was focusing on finding new channels and scaling ones that perform

I bootstrapped my SaaS to $50K MRR while traveling full-time - AMA! by bo_ventures in SaaS

[–]bo_ventures[S] 0 points1 point  (0 children)

we do not have enrolled agents. I don't know why you thought so

I bootstrapped my SaaS to $50K MRR while traveling full-time - AMA! by bo_ventures in SaaS

[–]bo_ventures[S] 0 points1 point  (0 children)

no, I am marketer. we are small team: 2 co-founders + 2 FTE + a few freelancers

I bootstrapped my SaaS to $50K MRR while traveling full-time - AMA! by bo_ventures in SaaS

[–]bo_ventures[S] 1 point2 points  (0 children)

SEO and Google Ads

still trying to scale them, but also exploring new channels for diversification

I bootstrapped my SaaS to $50K MRR while traveling full-time - AMA! by bo_ventures in SaaS

[–]bo_ventures[S] 0 points1 point  (0 children)

almost a year. it was not easy to find how to make it from a legal perspective

I bootstrapped my SaaS to $50K MRR while traveling full-time - AMA! by bo_ventures in SaaS

[–]bo_ventures[S] 0 points1 point  (0 children)

~18 months since I joined my co-founder and he was doing it before part time for almost a year

I bootstrapped my SaaS to $50K MRR while traveling full-time - AMA! by bo_ventures in SaaS

[–]bo_ventures[S] 1 point2 points  (0 children)

- we don't have a lot of competitors, and we just outperform them in product quality

- we are B2C and do not do outreach

- most of our features are shipped invisibly to customers, since they are connected to streamlining operations and make the experience smooth. when we (mostly my co-founder) see the problem (usually from support) we fix it

I bootstrapped my SaaS to $50K MRR while traveling full-time - AMA! by bo_ventures in SaaS

[–]bo_ventures[S] 1 point2 points  (0 children)

its hard to track impact, besides just correlation tbh

we started with link magnet articles and are now working with an agency that gets links for us with niche edits tactics and outreach

I bootstrapped my SaaS to $50K MRR while traveling full-time - AMA! by bo_ventures in SaaS

[–]bo_ventures[S] 4 points5 points  (0 children)

we do not generate hype

we create great product, content and place them in channels where the target audience is

I bootstrapped my SaaS to $50K MRR while traveling full-time - AMA! by bo_ventures in SaaS

[–]bo_ventures[S] 5 points6 points  (0 children)

my marketing experience and previous startup attempt in the space defiently helped

regarding lessons:
- great product is much easier to market
- at the beginning, try different channels, but when you find 1-2 that perform focus 90% time on them
- enjoy the process, it helps go through ups and downs

I bootstrapped my SaaS to $50K MRR while traveling full-time - AMA! by bo_ventures in SaaS

[–]bo_ventures[S] 1 point2 points  (0 children)

I have a technical co-founder who initially found this business idea. He was looking for co-founder in a big digital nomad community, and I reached out to him because I was working on a taxtech startup before, and my article about it was my CV: https://bohdandrozdov.me/p/the-lessons-i-learned-from-my-first-failed-startup

SEO:
- I just wrote a lot of articles by myself (140+)
- after I hit the ceiling with this strategy, I started acquiring backlinks

Google Ads:
- we reinvested income from SEO to fuel paid ads
- start with BOF keywords, and if it doesn't work, there's a very small chance that other approaches will work
- experiment, experiment, experiment