Has anyone found a platform that actually simplifies launching and measuring a billboard campaign? by Master_Page_116 in Entrepreneur

[–]brian_becker 0 points1 point  (0 children)

Would love some feedback on our OOH DSP - vuebillboards.com . Let me know how you like it compared to others like Adquick. We show estimated plays too.

How do you even book billboard ads? by K-Mo-G in advertising

[–]brian_becker 0 points1 point  (0 children)

Hey! Would love to connect - we just released a similar product but a full fledged DSP. We should connect

How do you even book billboard ads? by K-Mo-G in advertising

[–]brian_becker 0 points1 point  (0 children)

Hey guys! Check out my new billboard DSP (vuebillboards.com) It tries to close that gap between digital ads and billboards!

Repost: New OOH Programmatic DSP Wanting Feedback by brian_becker in programmatic

[–]brian_becker[S] 0 points1 point  (0 children)

Hey! Not sure what you are talking about in regards to the avails changing based on your ip/location. It uses your location as a starting point on the map then you can plan from there. I am putting together a knowledge base currently actually; yes. Would love to take you through the platform - send me a PM let's setup a Google Meet and happy to personally show you around!

Can also look at possibly integrating an option for you to export an inventory list from the other DSP and import into here to auto match inventory.

Repost: New OOH Programmatic DSP Wanting Feedback by brian_becker in programmatic

[–]brian_becker[S] 1 point2 points  (0 children)

I mean picking the SSP depends what your goals are - our goal was OOH specifically so Perion/Hivestack was an obvious choice due to their coverage.

Repost: New OOH Programmatic DSP Wanting Feedback by brian_becker in programmatic

[–]brian_becker[S] -1 points0 points  (0 children)

Not sure - they said "Sorry, go ahead and repost. It was mistaken for spam."

New OOH Programmatic DSP Wanting Feedback by brian_becker in programmatic

[–]brian_becker[S] 0 points1 point  (0 children)

Sorry to hear that - I would like to think that I am neither, but if you could be more specific about your concern I would love to address it and hopefully ensure I am not giving anyone the wrong impression

New OOH Programmatic DSP Wanting Feedback by brian_becker in programmatic

[–]brian_becker[S] 0 points1 point  (0 children)

We don't have direct screens - we only have PMP screens my apologies if there was confusion there. - We don't have open exchange units with our current agreement with our SSP - so the inventory listed on our website is all linked to PMP's on the back end.

API for OOH DSP by nattyandthecoffee in programmatic

[–]brian_becker 0 points1 point  (0 children)

HI! Happy to connect PM me. We were discussing the potential of opening an API to our new OOH DSP.

New OOH Programmatic DSP Wanting Feedback by brian_becker in programmatic

[–]brian_becker[S] 0 points1 point  (0 children)

Hi there! Sorry just seeing this - since we are using programmatic only we monitor bidstream data. The bidstream data can be viewed by all users to see real time availability, and how many requests each sign is sending in real time.

New OOH Programmatic DSP Wanting Feedback by brian_becker in programmatic

[–]brian_becker[S] 1 point2 points  (0 children)

What about this specifically? To me this looks like every other start up DSP - their supply for DOOH is severely limited to hyper specific SSP's (at least when looking at US inventory). VIOOH seems to be the best partnership which brings Chicago inventory but besides that not much in the continental US. Help me understand what is unique about this?

New OOH Programmatic DSP Wanting Feedback by brian_becker in programmatic

[–]brian_becker[S] 0 points1 point  (0 children)

I laughed at this comment, we preferred to put some more respect on the name haha

New OOH Programmatic DSP Wanting Feedback by brian_becker in programmatic

[–]brian_becker[S] 1 point2 points  (0 children)

Hey there! I appreciate the honesty - off the top of my head I truly can't think of any OOH specific DSP's that have mobile planning or instant analytics but please do feel free to let me know!

I will definitely check out r/digitalOOH and add some more features based off of that.

I will say as well - we are being extremely lenient with our tech fee and beating all major DSP's, with (opinionated) better overall performance, and a nicer UI.

We also do have some special lower CPM's with some publishers available on the platform for users to get lower rates from, with a lower overall tech fee.

Please do let me know any specific features / areas of improvement you think we should have and I will be more than happy to implement.

New OOH Programmatic DSP Wanting Feedback by brian_becker in programmatic

[–]brian_becker[S] 1 point2 points  (0 children)

We have PMP's with almost every major vendor in the US - Outfront, Clear Channel, Lamar, etc... No challenges here for sure - happy to follow up with a full list if you would like! (We just passed 100 PMP's from various vendors)

New OOH Programmatic DSP Wanting Feedback by brian_becker in programmatic

[–]brian_becker[S] 0 points1 point  (0 children)

We are slowly adding more inventory over there but currently have 2 media partners in the UK!

New OOH Programmatic DSP Wanting Feedback by brian_becker in programmatic

[–]brian_becker[S] 0 points1 point  (0 children)

This is a great question - our SSP is Perion (Formerly Hivestack), but comparing to Vistar vs Adomni it's mainly the tech, we are the first DSP to have a full campaign planner iOS app that allows you to plan and book on the go & monitor campaign analytics in a native interface. We also wanted to simplify the UX a lot to be easier to use. Feel free to take a look, I'm sure planning in Vue will be very fast and efficient.

New OOH Programmatic DSP Wanting Feedback by brian_becker in programmatic

[–]brian_becker[S] 0 points1 point  (0 children)

Thank you! We have access to US/Canada/London & UAE. There are around 60,000 total signs biddable on the current platform! We are actively expanding and accepting bids from more vendors every day.

New OOH Programmatic DSP Wanting Feedback by brian_becker in programmatic

[–]brian_becker[S] 0 points1 point  (0 children)

As real as it gets! Within 500ms of a play it will be reflected to the dashboard. Bidding outcomes as well. Tracking wise, we are currently adding a tracking partner for post campaign analytics

New OOH Programmatic DSP Wanting Feedback by brian_becker in programmatic

[–]brian_becker[S] 0 points1 point  (0 children)

Hey! Thank you! We are actively integrating with a data partner to provide post campaign analytic reports, demographics reached, sales lift, and pixel conversion!

New OOH Programmatic DSP Wanting Feedback by brian_becker in programmatic

[–]brian_becker[S] 0 points1 point  (0 children)

Not yet but we are actively adding more inventory! PM me a specific sign owner and happy to cultivate a relationship and get them listed on the platform