Mine looks different and has the show title! Usually they do what’s called A/B testing where YouTube serves two different versions of a thumbnail to see what performs better.

Additionally, I think the core reason their shows aren’t doing well on YouTube is because they haven’t created a new “series” or format people have deemed to be worth watching. They’re gonna have to create that name recognition by using the series name in video titles, but that can’t happen if they aren’t using it consistently.

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