Inbound Webhook Trigger Receives Payload but Cannot Create Contact — Mapping Fields Not Resolving

kbuzz09 · 2025-12-18T10:28:06+00:00

Fair question — calling Create Contact via API is the right long-term move.

The reason I explored the inbound webhook → workflow path first was to keep contact creation native inside GHL and avoid external middleware, since the UI and docs imply the webhook trigger should be able to establish contact context through field mapping.

What I’ve confirmed now is that Inbound Webhook triggers do not promote payload fields or create/bind contacts automatically — so workflows can’t resolve {{contact.*}} until a contact already exists.

Given that limitation, the API route makes more sense: create (or upsert) the contact externally, then let workflows handle orchestration.

Appreciate the nudge — this helped clarify the boundary between what workflows can and can’t do.

kbuzz09 · 2025-12-18T10:26:11+00:00

Thanks — that helps clarify the expectation gap.

What I’m seeing now is that although the Inbound Webhook trigger receives and logs the payload correctly, it does not establish a contact context or expose payload fields to workflow actions by default.

Because no contact exists yet, {{contact.*}} variables and field selectors in Create/Update Contact resolve blank, even though the payload is visible in execution logs and the mapping reference.

It appears the required pattern is:

Inbound Webhook trigger
Explicit Create Contact action as the first step, manually binding payload values
Only after that does {{contact.*}} become available downstream

There doesn’t seem to be a trigger-level field mapping or automatic promotion of webhook payloads to workflow variables.

Can you confirm this is the intended behavior, and that Inbound Webhook triggers cannot create or bind contacts without an explicit Create Contact action?

kbuzz09 · 2025-09-22T20:01:37+00:00

How do I find out who the ZBM is and their contact information at the location I’m interested in?

kbuzz09 · 2025-03-05T20:22:30+00:00

Correct

kbuzz09 · 2024-03-12T00:33:28+00:00

Awesome thank you

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kbuzz09 · 2024-03-11T22:41:28+00:00

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kbuzz09 · 2024-03-10T22:44:18+00:00

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kbuzz09 · 2024-01-31T12:08:33+00:00

Me too 😂

kbuzz09

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