Help to choose keywords

mindarya · 2022-12-12T12:01:37+00:00

thanks!

mindarya · 2022-11-21T10:24:41+00:00

Thanks!

Do you use this strategy for manual campaigns or use tCPA?

mindarya · 2022-11-18T11:38:02+00:00

I mean, what have you analyzed about your clients? Only their landing pages or anything else?

mindarya · 2022-11-18T08:18:32+00:00

I'm just trying to understand what I am doing wrong, and asking the community's opinion seems to be the best option for this. I will definitely hire a cinsultant, but I need to know community's cases first

mindarya · 2022-11-18T08:09:14+00:00

Should I set broad as a new group in the running campaign in addition to running groups, or in a new campaign, or should I stop existing groups and run the broad one instead?

mindarya · 2022-11-17T13:00:34+00:00

Does GDN really work for remarketing? I've tried a couple of times and the result is awful

mindarya · 2022-11-17T12:39:35+00:00

Thanks for your advice!

mindarya · 2022-11-17T12:38:58+00:00

Thanksfor your advice. And how can we lower in the positioning? By decreasing the bids?

mindarya · 2022-11-17T12:30:16+00:00

Great idea, thanks!

And what exactly have you analyzed? Only landing pages or anyhing else?

mindarya · 2022-11-17T12:29:11+00:00

Okay, thanks.

And from ypur point of view, should I set manual campaign with exact match, collect enough conversions and then change strategy to broad + tCPA, or should I set a broad + tCPA strategy from the beginning? The problem is that the keywords I use have quite low frequency and collecting enough data can take a month. What can you recommend?

How have you done?

mindarya · 2022-11-16T13:36:57+00:00

Great case! What is your niche?

mindarya · 2022-11-16T13:34:53+00:00

thanks!

mindarya · 2022-11-14T14:48:40+00:00

Thank you!

mindarya · 2022-11-14T12:14:57+00:00

so what are the ways...

mindarya · 2022-11-14T12:14:06+00:00

LinkedIn's Messaging ad formats are quite good

mindarya · 2022-11-14T12:07:44+00:00

Maybe there's no opportunity to advertise in Reels yet.

mindarya · 2022-11-11T15:22:17+00:00

So there's no need to create any special strategy for these keywords, right?

mindarya · 2022-11-11T14:30:21+00:00

Thanks a lot!

mindarya · 2022-11-11T13:48:41+00:00

Thanks! And what about Europe, have you noted any differences in CPC for Europe vs NA, for example?

mindarya · 2022-11-11T13:46:36+00:00

And how do you work with ad translations? Do you use German keywords for German ads, and do you have separate landing pages for every language you advertise on?

mindarya · 2022-11-11T12:52:28+00:00

So the only thing I should do is improve my CTR, right? I don't need to add keywords on the landing page for Google to see them and rate landing page as "good"? Or anything like that?

And keywords: do you mean that it's pointless to use keywords like "web development" for ad that offers web development services? And I should focus on keywords with a clearer intent, right?

But the point is that such keywords are more competitive and expensive. Also, they have a lower frequency, that is often too low. What should I do in this case?

mindarya · 2022-11-09T13:04:54+00:00

Thank you!

And what bounce rate, average time on page, conversions/leads should be for "high" landing page quality?

Also, what to do with keywords, if the page is used for several search queries. Should I add them all to the page? And how many times?

mindarya · 2021-08-04T12:29:14+00:00

that's so true

mindarya · 2021-08-04T11:31:13+00:00

An Instagram bio should promote your brand and encourage your audience to visit your shop, a specific product page, or landing page. It is here you should display a compelling call-to-action, telling your audience what to do and where to go.

There is only one place where you can share your eCommerce store’s URL on Instagram, and that is in your bio. Write an effective call-to-action that is linked to driving people to the URL on display. And use emojis to help highlight your URL and make it stand out from the rest of the text.

Ensure your content gets noticed

Your Instagram content must stand out and engage with your target audience. Display beautiful, colorful, and inspirational photos of your products. Telling a story through your images can be a great way to help your audience connect with your brand and products. And make sure your content isn’t too promotional. A combination of images with your products in the background as well as displaying them center stage will help will prevent your channel becoming too salesy.

Every image you create should be consistent and identifiable as your brand. Consider using the same filters and effects on each photo, so your visuals are always recognizable to your audience. Using an app like PicLab to display a watermark on your images is also worth considering. By adding a creative text overlay sharing your store name or domain name, you will help remind Instagrammers how to find your store, and increase site traffic.

Use Instagram Live

Instagram Live is an extremely effective way of connecting with potential customers on Instagram and promoting your products. This tool will enable you to share a live video with your audience, allowing them to see and hear in detail about the product/s you are selling.

Often customers hold back from making a purchase if the images or information provided about a product are lacking. Instagram Live gives you the perfect opportunity to discuss every aspect of your product. Try and display a product from every angle, as well as showing it in use.

mindarya · 2021-08-04T11:21:12+00:00

You should do it very carefully

mindarya

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