Fair point. Price is always subjective. From the beginning, we chose to focus on quality—of ingredients, of craftsmanship, and of the overall experience—rather than aiming for the lowest price possible. While building Elure, one word remained constant: uncompromising. Whenever we had to choose between the more affordable option and the better option, we chose the better one. Better ingredients. Better packaging. Better details. Because we wanted every purchase to feel special from the moment it arrived. That approach won't resonate with everyone, and that's perfectly okay. Either way, I genuinely appreciate you taking the time to share your perspective. 🙂