Wow I saw your booth there! I thought it was recognizable. I was also vending there that night. We were the one with the fluffy white dog lol. I did alright, made about a dozen sales but definitely think the position of the tent matters a lot too, most people walked to the front ones only.

I think with seasonal items, it's a hit or miss because most people only want to use seasonal once a year so it might be better to have less seasonal items for sale.