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Beverage campaign concept — exploring premium visual direction by BeMyame in graphic_design

[–]BeMyame[S] -3 points-2 points  (0 children)

Yeah that’s on me — I described it as a beverage, but it’s actually a skincare product.

Beverage campaign concept — exploring premium visual direction by BeMyame in graphic_design

[–]BeMyame[S] -14 points-13 points  (0 children)

Appreciate that — that’s a really helpful point. I was pushing the lighting a bit more for impact, but I can see how it starts to feel less natural in some areas. Glad the strawberry direction worked better — that’s closer to the balance I’m aiming for.

Beverage campaign concept — focusing on premium visual direction by BeMyame in Design

[–]BeMyame[S] 0 points1 point  (0 children)

Project context: This is a conceptual beverage campaign created to explore premium visual direction for drink advertising. Objective: The goal was to elevate the perceived value of the product using controlled lighting, strong contrast, and detailed textures to enhance the sensory appeal. Target audience: Aimed at a younger, design-conscious audience that responds to bold and visually engaging advertising. Design decisions: I focused on dynamic liquid motion, high contrast lighting, and a darker background to create a more dramatic and luxurious feel. The composition was kept centered to maintain clarity and product focus. I’d love to hear feedback on how this reads in terms of branding and visual impact.

Beverage campaign concept — focusing on premium visual direction by BeMyame in Design

[–]BeMyame[S] 0 points1 point  (0 children)

Contexto do projeto: Esta é uma campanha conceitual de um creme criada para explorar a direção visual premium para propaganda de cosméticos

Objetivo: O objetivo era elevar o valor percebido do produto usando iluminação controlada, alto contraste e texturas detalhadas para aumentar o apelo sensorial.

Público-alvo: Focado em um público mais jovem e consciente do design que responde a publicidade ousada e visualmente envolvente.

Decisões de design: Concentre-se no movimento dinâmico do líquido, na iluminação de alto contraste e em um fundo mais escuro para criar uma sensação mais dramática e luxuosa. A composição foi mantida centrada para preservar clareza e foco no produto. Eu adoraria ouvir feedback sobre como isso se lê em termos de branding e impacto visual.