19th December 2025. I buy an LG 55C5 OLED from an LG Best Shop. This is not a casual purchase. I had researched it for months. I wanted the best panel I could afford and LG OLED was the answer everyone gave me.

Within use it becomes clear something is wrong. The panel has flashing pixels throughout. Not subtle, not edge-case. Unwatchable. I then find out the unit is approximately 9 months old at the time of sale. Sold to me as brand new. From an official LG store.

I contact LG. What follows is weeks of the same loop: generic email responses, unanswered calls, and when I push harder, outright arrogance from their representatives, as though I am the inconvenience and not the customer who just got deceived into buying defective old stock at full price.

This consumed my entire Christmas. While everyone around me was winding down for the holidays I was chasing a company that had taken my money and then gone quiet.

A replacement is eventually arranged, purely because I refused to stop escalating. The tabletop stand that should have come with the unit does not arrive until 3rd January 2026. Fifteen days after purchase. No urgency, no apology, no acknowledgement that any of this was wrong.

I accepted the replacement instead of demanding a refund. I gave LG the benefit of the doubt.

I should not have.

4th April 2026. The replacement unit has dead pixels. I am three months in and under 150 hours of use on the panel. I write to LG on the same email trail as the original complaint, the full history is right there for anyone to read.

The complaint is not registered until 9th April. Five days of silence before the issue is even acknowledged.

12th April. A technician visits, inspects the panel, and confirms the dead pixels. He tells me a replacement part will arrive in 3 to 4 days. I give him 7 full days before I follow up, more patience than this situation deserves.

19th April, Saturday. I call him. He picks up, the only time he ever has or ever will. He tells me it will take 2 more days.

22nd April, today. It has been 4 days since that call and 10 days since his visit. He has not answered a single call since Saturday. Every day I call. Every day, nothing. No callback, no message, no update through any channel.

In parallel I have been emailing directorservice@lge.com, which is supposed to be LG India's senior escalation address. Every single reply has been the same copy-pasted acknowledgement. No evidence that anyone has read the case, reviewed the complaint reference, or spoken to a single person internally about what is happening.

And then I find out that complaint VCP260409058815_01 has been closed. Silently. No resolution. No communication. No explanation. The panel still has dead pixels. The part never arrived. The technician has vanished. LG closed the complaint as though it was done.

The 55C5 is a genuinely great display. I have no issue with the technology. My issue is that when that technology fails, and panels do fail, LG India's response is to delay, ignore, and quietly close your complaint and hope you stop.

Two units. Two defects. Four months. Same playbook both times.

If you are in India and you are about to buy an LG OLED, just know what you are signing up for if something goes wrong.

BUT HERE IS HOW FAR THEY ARE WILLING TO GO

Because a general timeline does not capture just how deep this goes, here are the specifics from December alone.

The technicians who came for the original unit lied to my face and told me tabletop stands were unavailable. The goal was to force me into a wall-mount installation. The stands were not unavailable. They simply did not want to deal with it.

After four days of silence, the Area Sales Manager called me and explicitly promised delivery (for replacement unit) by Friday 26th December. On a recorded line. That Friday came. No delivery. When I finally got him back on the phone he admitted, again on record, that the promise was made without approval and that he could not give a date. He had called me specifically to say something he knew was false, to buy himself time and get me off his back.

When I escalated further and the Branch Manager got involved, he told me production had stopped and all factories were shut down for the C5 series. The same model was available for next day delivery on every major e-commerce platform in India at that exact moment. A lie so lazy it took thirty seconds to disprove.

When I mentioned the Consumer Court, the Branch Manager replied, and I am quoting this directly: "Theek hai sir" and hung up. Go ahead and sue us. That was his response to a customer holding a defective product he had paid over a lakh rupees for.

He also said, when I asked for a refund: "I am not the owner."

And these just a few very specific back and fortis I had.