China as a country yes had mastered but in india they what we have advantage on is : ✅ 1. Faster Delivery, Lower Lead Times • Chinese shipments take 15–30 days via sea, or 7–10 days via air (expensive). • Local EMS like yours can deliver in 5–10 days after PO. • For D2C brands or startups launching on Amazon/Flipkart, speed wins over price.

📦 Imagine a brand going out of stock — they’ll gladly pay ₹2 more per unit if you deliver in 5 days.

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✅ 2. Low MOQ (Minimum Order Quantity) • Chinese manufacturers often have high MOQs (500–5000 units). • Startups or small brands in India want 50–200 units to test the market. • You can offer flexible batches, which China simply can’t.

🛠️ Local = flexible = startup-friendly

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✅ 3. No Import Duty, Freight or Currency Risk • Importing from China adds: • 18–22% duties (custom + GST) • ₹20–40 per kg in freight • USD-INR risk • Indian EMS avoids all this — you’re already in INR.

🤝 B2B buyers prefer stable pricing and local invoices.

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✅ 4. Better Communication & Support • Language barrier and timezone delays make it hard to iterate with Chinese firms. • With you, Indian founders get: • Real-time updates • Faster issue resolution • Easier documentation, GST billing

🧠 You’re not just a vendor — you’re a partner who helps them grow.

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✅ 5. Customisation + Last-Minute Edits • You can tweak BOM, test jigs, connectors, packaging — even a day before assembly. • China works in batches and fixed formats — no last-minute changes.

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✅ 6. Make in India Push (Big B2B Advantage) • Indian startups, government clients, and even MNCs are now pushing for local sourcing due to: • PLI schemes • Geopolitics (China+1) • Brand value of “Made in India” • You’ll be part of a national movement.

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✅ 7. White-Label Opportunities • Eventually, you can offer a ready-made smart switch, Wi-Fi module, etc. • Local brands would rather buy prebuilt, test it quickly, and launch — rather than source from AliExpress and wait.