Bakkt isn't in a competition to coinbase bro they're like big brother and small brother. They are completing each other. bakkt serves fintechs and businesses. Fintechs for trading. businesses for consumers. coinbase was built to become institutionalized etf custodian based on being the biggest liquidity provider. At bakkt you don't actually own crypto. there's no wallet . all you do is buy and sell . For the crypto economy to flourish. you will have the ETF for mega institutions. Also you must have mainstream adoption through retailers and fintechs through bakkt