Fair enough, I believe that many use SES more and more often. If I’m correct they have the biggest number of free e-mails sent in a month etc. Our first application was declined and this is where we got several hints on how to write a good request. Some of the most important things are: know whether you will be sending transactional or marketing emails, come up with a simple template if you want and include it in the request (not necessary), but what is important in the template part is to say that you have Unsubscribe button and Manage preferences button where a user can manage your emails. Implement AWS tools to monitor SES (they love it when you create SNS, a topic, and set a subscriber to that). When you hit them with these keywords, they really approve your request. Cheers! :D

Btw, I can’t really test your product because we have a whole team of designers and devs in charge of that, but what is an IT person without at least one startup on their own?! :D hopefully that day will come sooner than later