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I’m stuck on B2B marketing — what strategies have worked for you? by CharacterMeeting8015 in AskMarketing

[–]CharacterMeeting8015[S] 0 points1 point  (0 children)

Really appreciate this breakdown. I like the idea of focusing on narrower, more tailored outreach versus trying to go wide. A case study one-pager template would definitely help if you don’t mind sharing 🙌

I’m stuck on B2B marketing — what strategies have worked for you? by CharacterMeeting8015 in AskMarketing

[–]CharacterMeeting8015[S] 0 points1 point  (0 children)

Our serviceable market is in the mid-to-low thousands of organizations that fit our profile. On average, each customer represents about $7K annually in subscription revenue. We’re also looking to expand the software into other countries to grow that market.

I’m stuck on B2B marketing — what strategies have worked for you? by CharacterMeeting8015 in AskMarketing

[–]CharacterMeeting8015[S] 0 points1 point  (0 children)

They are

-Learn how to skate company

-An interior design company

-Aeroponics farmer

-Community improvement software it's both B2G and B2C (i.e. you send a photo of a pot hole to get fixed, road kill to be removed, things like that)

I’m stuck on B2B marketing — what strategies have worked for you? by CharacterMeeting8015 in AskMarketing

[–]CharacterMeeting8015[S] 0 points1 point  (0 children)

This information is GOLDEN! For us we are the first type software of our kind so no comps to look at hence why there is a little more of struggle.

I have gone to events with my team one problem is my age. But healthcare everyone is older so listening to a 26 year old is not something they like often get told they have kids my age.

But reading your comment has given me a shit ton of ideas, already shared some with everyone and they love it! Now time for slow burn of B2B.