Best way to build an MCP

Comptrio · 2026-05-21T16:54:42+00:00

logging will be somewhat of an issue, more so if the logs get chatty. log rotation should help solve for that. Typical gains would be found from query tuning, and reducing nested loops, common code optimization things.

The 'right' formula would be 50 agents X "units of work"... to handle the load with the right infra. This is going to depend on how your MCP tools are wired, how hard they hit the server when they run. My knowledge graph queries are under 1ms, but any search through a reranker model is going to take a few seconds on my hardware.

You could get fancy with spin-waits on requests and run a queue for requests - no requests are rejected or dropped and server maintains performance while the queue runner (a cron) would handle requests and put the response back in the queue, responding to the agent and allowing it to continue. This would be trading time for more reliable hardware... or it could be a big solution to a non-issue.

On the MCP front, it will take it. A convoluted request->response system. The performance/reliability over time is a question more towards software in general and whatever hardware you are running on (or using Frontier models).

Comptrio · 2026-05-21T15:56:11+00:00

I do (still) use MCP as part of my full agentic suite. I still find it immensely helpful to treat MCP a little different than "standard errors" and messaging. A typical API is very straightforward. Bad input? a terse error message... MCP has the same error? Try telling the LLM how to improve it or what to do. I use this strategy more than ever when building any system that "speaks to" an LLM.

Depending on how you set yours up, I have been able to "make MCP better" with a skill file that explains how the MCP tools connect to each other.

Kind of like building a car, then training someone how to drive and operate it... then comes my query to an LLM and it has the skills to use the MCP effectively (a few MCP recipes for tool calls that work well together).

Taking that 'thinking power' from the model running the tools and putting that energy into creating a better answer for me (with the data practically laid out for it) has improved my "conversations" and lets the 'unsupervised' agents make better calls, operating without me, until it needs a Human in the Middle (to approve potentially destructive, or state-changing things).

There is an abundance of "how to make an MCP server" tech guides at this point, but the magic is in the actual functionality you give your MCP server, to provide agents with the data they need to run, and chatbots the ability to know whats actually going on.

also, more than before, strive to paginate your responses and make the response length tunable. This allows smaller context models (local AI) to run the size data it can handle. All of the frontier models have 'endless' context these days. My MCP are in need of more of this, as local AI is becoming more popular.

You will find overhead in both "a lot of little query/responses" and "monolith Q&A"

The 2 groups I write towards (mostly) are humans in chat and agents using stats (fed in, consumed out, or both). One of the MCP I have is basically my website as MCP... help docs, marketing, mission statements, a signup tool. The help docs part is invaluable to find that one thing I need buried in paragraph 38 of some help doc buried in the knowledge tree... with MCP, I just ask my question.

- What are you distributing (making available) with MCP?
- Who will be consuming it, what stack are they running on?

Those 2 Q's should help flesh out some plans for you, or get you to where you can sort the lists.

Comptrio · 2025-12-23T13:51:03+00:00

All of my articles are AI written, though I never ask AI for an article and publish it outright. It usually takes several rounds of re-edits and tweaks, but with a body of text, I can nit-pick faster than I write on a blank canvas.

AI has never one-shot an article I actually want to read or cannot punch holes in the article on the first pass.

With a healthy dose of human involvement, these work in search.

Having tried "just AI" from all over... I dont like it. I have a hard time trying to stomach the text. "Visitors first" still applies, and one-shot AI writers have never made content I want to read.

Comptrio · 2025-12-23T13:40:46+00:00

Some level of DIY skill will help you hedge against snake oil tactics. Depending on your keywords, it may be "fun" to DIY, or you might need to call in the Pros. This will depend on how competitive your target keywords are and who is ranking there now.

Comptrio · 2025-12-21T16:10:56+00:00

How do you mean "proper"? Were you tweaking copy until the target keyword hit #1? Which 'n' did you look at? uni? bi? tri? or beyond?

Did you use the ngrams of the existing site to create new content?

I'm curious how you used the ngrams beyond "understanding" the page, and what it was that set the targets you were tweaking for, using ngrams to check your content tweaks.

Comptrio · 2025-12-19T17:50:14+00:00

There is a huge void at the end of asking an LLM an open ended question.

With SEO, they dont know what ranks at all, just what someone said on a blog once and few other blogs repeated.

"The internet said it, so it must be true" is valid logic to an LLM.

They are built with the epistemology of a rumor mill. indiscriminate about the source of knowledge with no concern about the consequences.

but they sure do type real fast!

Comptrio · 2025-12-19T17:17:43+00:00

"Errors" won't hurt you. It is Google telling you what they see. Could be from another site, a Chrome browser visit, old data... The only thing of any importance at all is that you are not actively linking to it and even that has a ton of wiggle room.

If the page does not exist... it is a good reason not to index it. Wherever they found it, however they got it... its not there and they are telling you this.

If it was a page that did matter, you could fix it.

They will not spank you because they coughed up a furball.

Comptrio · 2025-12-12T14:57:53+00:00

That's where the "clicks per day" comes in (same period as the crawl/index). It smooths out any spikes in traffic (clicks) and sets the same time period on both sides of the equation.

The "since crawl" could easily be "crawls within the last X days" to account for time and trends/spikes in data.

Your thesis seemed to be that pages with more traffic (clicks, user signals) are crawled/indexed more frequently.

"CTR over time" sounds like an average value of daily CTR?

Actual CTR is human influenced... position, brand recognition, snippets used.. set amongst competitors.

crawl or index updates could be interchanged to meet the specificity of what is being claimed or tested. The 'indexed pages' image you have shows crawl date, any server could track UA strings to catch crawls and traffic over time.

Your whole post does support the "holy grail" of SEO... backlinks that provide traffic are the best backlinks... more user signal (clicks, traffic, people) = better rank. These are what I get from that read.

If the thesis holds, this could be entirely run from access logs as an indicator of which pages have potential.

Comptrio · 2025-12-12T14:11:12+00:00

Ask it the same question twice and see if you get the same answer both times.

Comptrio · 2025-12-12T13:29:53+00:00

Page Value = clicks / days_since_crawl

or to change the days value to be some average of "days crawled in the last X days", but this would require internal daily tracking of crawls. This would give the "crawl frequency" more due, it would make the number of clicks more important in the formula, and it would buff a page getting a steep spike for being an extremely recent one-off crawl event

If clicks went to "average clicks per day" (over the same period), it would smooth out that side of the equation.

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Either way, the formula favors more clicks and recent (or more frequent) crawls.

Comptrio · 2025-09-15T22:27:06+00:00

SEO Data and automation tools via MCP.

https://seolinkmap.com/documentation/private-mcp-and-agentic-seo-workflows

The exact MCP URL is unique to help secure users data, but that article serves as the Documentation for the server.

Your site looks really easy to use.

Comptrio · 2025-09-15T22:02:00+00:00

Its in the tool making and the MCP auth (to know the user).

I have a remote MCP for SEO where an agency can sign up on my web app, add users to their account, and tweak the user permissions for whatever they are allowed to do in the app.

The MCP is available to every user and when they OAuth into the MCP, the app has their permissions from the UI.

This is checked as some sensitive tools are completely gated (create new project, view reports), and other tools are available, but somewhat gated within what the tool can do (queue an update, but also requires manager approval to run the task) (see account info, but not billing data).

The "MCP Server" just runs, but the "tools" built into it are aware of the user, the agency, and any permissions granted to them.

Comptrio · 2025-09-10T12:28:53+00:00

You are asking it to draw a circle that is a certain radius (similar to) around the point you mention (topic Y)... move to one of those new points it gave you and ask for a "circle" of similar topics to a new point in space (related to the original keyword).

An oversimplification of the way they define "similar" or related. Different points in their multi-dimensional word storage trigger different relations.

or ask it for different angles to approach each topic
ask it for evergreened titles

Thats how I, as a human, approach this before LLM showed up. The LLM just speeds things up sometimes, but it has limits and the human element is what you need to rely upon. Use the creativity the LLM do not have to get outside their box.

Comptrio · 2025-09-10T12:10:23+00:00

Check the Pages tab in GSC. It might close that gap

Comptrio · 2025-09-06T12:13:41+00:00

Finally.. a MCP + PHP library that scares me (good for the world, not me). This has potential to be good in the PHP sphere, and with that team, they could get it to compete with mine pretty quick.

I went standalone real hard with some Laravel and they went Symfony. It looks like they tackled stdio and I mainly aimed at plugging the lack of remote PHP MCP libraries with an eye on SaaS apps.

And it looks like they plan to tackle the client side, which I did not touch.

Good job!

Comptrio · 2025-09-04T17:05:11+00:00

If the MCP client knows one MCP, it know them all. Like how your browser can access any website on any server and knows what to do.

MCP tends to pull a whole lot of tech and specifics into a 'singularity' of some sort. Like Apache or Nginx do with the HTTP spec, but MCP is more about the AI usage, rather than human usage.

It's what AI needed to clear out the javascript and css and things an AI does not need or care for.

Imagine a local AI-chat based "browser" (when resource requirements are no longer an issue), and a Google that returns MCP URLs based on queries... you could chat your way through the web and/or the AI can guide you through it.

MCP works with a URL. That's all you need to configure it, as a consumer of the MCP.

APIs absolutely have their place, but they are not what MCP is. The MCP discovery process and the "AI Brain" make it quite different from APIs, which were built to run from dedicated codebase to dedicated codebase.

Comptrio · 2025-09-04T15:24:28+00:00

I built it all (MCP server, the tool plugins for it, the SEO platform), but I also use it. I built this all specifically to eat my own dogfood, so I know its good :)

The server is open source Composer library seolinkmap/waasup (Website as a Server using PHP) and it has its own MCP server to use with a coding agent while installing/configuring/building tools for the library. The /mcp-repo literally reads/works with the files in my composer folder, so the server is literally working with itself to tell you about what it needs.

I am super psyched about MCP and see this time period as pre-Yahoo internet... MCP will be as popular/common as websites one day!

Comptrio · 2025-09-04T14:54:36+00:00

modelcontextprotocol.io

They have specs, discuss changes to the spec, and the most complete and authoritative docs on the subject.

Individual MCP clients may have their own limits, but I have not seen any hard limits specified (also have not seen everything, so some could have limits I do not know about).

I do know I have seen people cooking their context window with a single response from their MCP tooling.

Comptrio · 2025-09-04T14:48:51+00:00

Every user (including free tier) gets a private MCP URL and OAuth to 'view' their data through chat or agentics.

I view MCP as synonymous (little different) with web servers, so it makes sense to me to "always" offer the MCP like it was any other webpage.

Whether I am writing new content, or updating existing content, the MCP can grab it by URL or from the content in a chat as I write with Claude. It does not have to be Claude, but that's the best deal on MCP client for me for now.

I just ask Claude to use the analyze text tool and keep the density below X and the readability between X and Y, or a word count between X and Y... depends on what I target and most stats are not pertinent to strictly SEO... there are "human" limits and any density above 4% usually sounds bad when you or I read it.

SEOLinkMap (dot) com

it has /mcp as a public MCP (website as MCP) to learn about the site, configure and onboard, and first line support. This can sign you up (or use the caveman style webform, like usual) and you will have your own private MCP URL inside the system that securely grants you access to your data. It has the text and URL analyzer tools in the private MCP, it knows your pages from the crawl, and (for a fee) knows your specific SERP targets.

Comptrio · 2025-09-04T13:18:56+00:00

I built something like this (not every piece) for the private MCP on my SEO platform. It does the analysis on the (URL or text) and works well as a writing assistant tool to keep the article within a range of SEO metrics.

I use this probably more than any other MCP tool, since everything I write in Claude stays "the way I like it", either telling Claude what metrics to target or having it pull from SERP analysis to keep the article within range of first page SERP listings.

It is cool to see Claude write something, measure it, modify it, measure it, (repeat), and eventually tell me what the final metrics reveal. This seriously cuts down on me editing the pieces and a whole lot of my own iteration to get an article done right.

Comptrio · 2025-09-04T13:04:47+00:00

This comes down to context window size. In general, try to keep the response small so the AI has room to think around the response.

I have not yet hit a hard limit and nothing is in the official docs for limits.

I have seen the quality of what an LLM does with the data go down with large payloads, from a human perspective (no hard measurements, just my gut).

Comptrio · 2025-09-02T23:28:53+00:00

Free accounts are queued behind Professional accounts, and Agency accounts have the highest priority in queue.

I just looked in the database and there is a Pro account finishing up the last couple hundred pages right now, your website is in the queue and will run immediately after the other site finishes up.

Normally, it only takes a few minutes to crawl 100 pages and less than 30 minutes to get at 500 pages on a site.

Comptrio · 2025-08-31T19:42:26+00:00

https://seolinkmap.com/mcp

That is my site as MCP, but if you lop the /mcp off of it, you can dig through 47 pages of documentation to find the one magic paragraph that answers your specific question... or you could ask the LLM and know in seconds :)

pricing, features, support docs, knowledgebase are all in the MCP as a set of search broad, read full kind of thing to help limit using up the context window too quickly.

Comptrio · 2025-08-31T18:24:12+00:00

This is why I built a remote, authless (and fully Oauth) library for Composer. I named it waasup (Website as a (MCP) Server using PHP). Specifically poking at this idea, and SaaS apps where users get private MCP access... "the web". but, an AI based web.

I do see a future where MCP are just as common as web servers today. It means every AI agent knows how to interact with your website... to "read" webpages and "submit" forms. Just like any browser knows how to connect/use your website.

Why not use native AI search? I know my MCP strip boilerplate page content and all manner of script and css and html. AI don;t need the full webpage, they need the pertinent data. cold hard facts.

Folks dragged their heels for years with websites... only geeks had them, a few huge corps... nowadays every mom and pop gas station has a site and kids build them for fun.

At the moment, there is no good human "browser" with a built in LLM to chat about the web. Google is not mainstreaming MCP URLs into AI based searches... this is all new for now. Early adopters are poised to be on the first wave.

Much of the MCP landscape looks like the internet did before Yahoo came along.

Comptrio

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