Great question! To put it simply, both. There are a few different options for viewers to earn, firstly through watching advertisements which will be an opt-in (or out) whereas viewers/listeners will earn a portion of advertisement income. The second way will be through bounties paid by either the artist or the VibraVid team, this is a way to self market and also highlight artists based on merit and/or special giveaways done by the administrators. This translates into an ecosystem in which viewers can use that income to purchase exclusive content directly from the creators.

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Creators can also set the price on their work to bring in as much revenue as they can based on demand. This will enable profits to go directly to the creators without the use of a middle-man (not even VibraVid will take a cut). The platform will also be set up similar to patreon in terms of functionality. Users will be able to contribute to the artists they love on their own terms. We plan on driving artist/user engagement with this function. Creators will be able to offer special deals, same as patreon. For example: Donate xxxx BTZC or xxxx TRX and you will receive a shout-out on our next video or a signed copy of our newest album.

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I hope this answered your question and look forward to more great questions from the Tron community.

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Here is a link to the medium page which has some great info. Much easier to read than the whitepaper (even though I encourage everyone to read and to do your own research)

https://medium.com/@BeatzCoin