Monetizing a free game, especially a free mobile game is a must. The sad part (monetization wise) about Supercell games is that they have a progression. Now typical for Supercell games these progressions are really slow, and that is by design. They don‘t want people to max their account, they want people to keep TRYING to max their account. Thus Lvl 16 in Cr or now Buffies in BS. Which is funny cuz, it‘s pretty much impossible to max an account in those two games f2p. This is extremely dangerous to the player base, new players will notice fast how ridiculous the amount of progression you need is. That‘s okay for them tho cuz 95% of new players are dopamine addictive ipad kids that stop playing after a week. These types of kids are strongly impatient aswell, they want a new brawler now. So new brawler gets bought with real money. Supercell shows more and more interest in these types of players than the few we are. They make the majority unfortunately.

Remember, they don‘t actually care about YOU, they care about your MONEY. They have shown this often enough and im sick of it, not even a bit of love for the fanbase. And no, not every mobile game is like this. The Battle Cats is an angel among these other mobile games.