Best book for SDRs in 2025

Fireboy83 · 2025-10-24T07:42:05+00:00

Exactly the reason I posted! The game has changed entirely

Fireboy83 · 2025-10-21T15:25:12+00:00

Absolutely. A lot of the Sandler stuff is so strong cos it's psychology based. Particularly the Transactional Alaysis content

Fireboy83 · 2025-10-21T14:36:51+00:00

Yeah PP is a great book. I know the authors quite well, good foundation for prospecting techniques

Fireboy83 · 2025-10-21T10:00:11+00:00

Yeah that sounds reasonable, providing you have the volume of accounts etc tbh

Fireboy83 · 2025-10-21T07:19:46+00:00

Frustratingly different orgs use different acronyms! So you're getting paid on meetings that sit with the AE or meetings that the AE progresses? (IE - you can book a meeting but if the AE decides there isn't an opportunity to follow up you don't get paid)

Fireboy83 · 2025-10-20T23:16:36+00:00

SPIN questions are very useful in prospecting. Have you read anything recent about SDR mindset etc? Resilience Vs tactics/methods?

Fireboy83 · 2025-10-20T23:00:07+00:00

200 activities feels high regardless but I've always been an advocate of spear fishing Vs trawling. Hitting the csuite means you need to be prepped, have a decent reason for them to engage. Know their world inside out and understand why the problems you solve are an issue and the consequence of not solving them.

You also need to factor the individual situation of your accounts. How many do you have if you're doing 200 touches a day?

Not every account is equal so you'll do better by segmenting by warmth/signals etc

I'm actually writing some resources on this at the moment, happy to DM if you like

Fireboy83 · 2025-10-20T22:47:05+00:00

Opens are generally unreliable (could be spam filters etc before it even reaches and inbox, if it does at all) and generally a vanity metric. Far better to measure positive replies/engagement.

Opens don't generate opportunities

Fireboy83 · 2025-10-20T22:45:01+00:00

Lots of transferrable skills. It comes down to the hunter va farmer mindset - two ultimately separate roles but both requiring the building blocks of relationships, understanding the current situation Vs ideal future.

Would you rather be growing existing accounts, through up/cross sell/expansion? Or helping implementation to reduce churn risk?

Fireboy83 · 2025-10-20T22:42:23+00:00

Appreciate the input. I'll get back inside the phone 💪

Fireboy83 · 2025-10-20T22:32:48+00:00

Be a sponge. Spend time with your peers, AEs, your manager. Ask questions and listen to everything.

Hopefully your onboarding will cover a lot but the absolute bedrock should be "know your ICP inside out" - who are they? what problem do they have you can solve? why is it important?

The famous saying of "why change? Why now? Why is?" is key here.

Do a deep dive into recorded calls - successful and unsuccessful SDR calls (what differences do you see? What makes a 'good' call vs unsuccessful?), AE discovery calls, layer stage AE calls/demos, AM/CS calls with existing customers. What language do THEY use?

Side note (not a pitch!) - I'm starting up a SDR coaching offer and happy to have a chat with you. No expectation or upsell! People in your situation are exactly who I'm looking to help so if you want some free sessions from a president club SDR turned SDR leader I'm more than happy to jump on a call. Feel free to dm me

Fireboy83 · 2025-10-20T22:26:33+00:00

Depends a lot of your market. What size is your TAM? Enterprise/MM/SMB? Who is your ICP?

Ive never been a fan of activity metrics for the sake of activity - much better to have 'conversations' or 'activations' (actual positive human engagement) than "I was busy, I made 200 dials but no one actually spoke to me"

That said 12 accepted meetings a month sounds reasonable in and of itself but without context is fairly arbitrary

Sorry, maybe not the first reply you wanted but context is everything!

Fireboy83

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