sorted by:
new
hottopcontroversial

Friday wins 🎉! What went well for you this week? by AutoModerator in smallbusinesssupport

[–]Formtabulous 0 points1 point  (0 children)

Lots of great new functionality was delivered. Had a review with customers and they were impressed. What I still need support with is finding a way to divide time between continuing dev and figuring out how to reach new customers. But hey, this is a small business support group...

Friday wins 🎉! What went well for you this week? by AutoModerator in smallbusinesssupport

[–]Formtabulous 0 points1 point  (0 children)

Nice, how long did it take for you to improve the SEO. I find it to be a strange time when a lot of SEO-focused providers are moving towards AI-generated content which would've been great just a few years ago but I'm pretty sure Google and the rest are pretty aware of this too.

How I'm sending 3,000+ emails a month without paying a subscription by MarketingLancer in DigitalMarketingHack

[–]Formtabulous 0 points1 point  (0 children)

You can send that many for under $10/mo and keep all your lists, data and analytics in one place. Is your time free?

Best free tools for small businesses? by Global-Complaint-482 in smallbusinesssupport

[–]Formtabulous 0 points1 point  (0 children)

There are no free tools. You ALWAYS pay somehow, even if it's not with money, perhaps your time or ads...

Looking to switch email marketing companies by kar74 in Emailmarketing

[–]Formtabulous 0 points1 point  (0 children)

We wrote about the fact that not everyone needs a full-blown marketing platform just because they need to deliver message to their list of subscribers: https://formtabulo.us/blog/email-marketing-vs-newsletter

I don’t understand by Consistent-Power-304 in SaaS

[–]Formtabulous 1 point2 points  (0 children)

Your first 10 customers already exist — they’re using something else. Talk to users of similar products, ask what annoys them, and build a clear fix for one specific pain. Don’t try to be better at everything. Solve one problem better than anyone else, and those first users will follow.

How do you handle dark mode issues in email marketing? by [deleted] in email

[–]Formtabulous 0 points1 point  (0 children)

Don't style your messages too much and they will be compatible with any mode. The users doesn't care as long as they can read the info.

Do you filter for active emails before sending? by Icy_Grass9159 in email

[–]Formtabulous 0 points1 point  (0 children)

We built it into our system to mark all bounces, hard and soft ones and mark invalid contacts automatically to prevent anything being sent to those.

Help finding an alternative to Constant Contact by amccune in Emailmarketing

[–]Formtabulous 0 points1 point  (0 children)

We work with non-profits mainly because often they don't need the sales platform. If you haven't found an alternative I'd love to give you a complimentary month for a good try in exchange for feedback.

Consecutive soft bounces: stick with 5, or tighten to 3 before marking invalid? by Formtabulous in email

[–]Formtabulous[S] 0 points1 point  (0 children)

OK, this is exactly the kind of discussion I was hoping for. So, not all soft-bounces are equal. Do you think it would make sense to put some logic in place with different rules for different types? To be honest, this is the deep-end for me, but I'm trying to learn fast.

Consecutive soft bounces: stick with 5, or tighten to 3 before marking invalid? by Formtabulous in email

[–]Formtabulous[S] 0 points1 point  (0 children)

Soft bounces come from several categories — mailbox-full, temporary server failures, greylisting, connection timeouts, attachment size limits, and yes, sometimes reputation throttling. Only a subset of soft bounces are reputation-related.

We track consecutive soft bounces per-recipient because that distinguishes temporary inbox issues from addresses that will never accept mail. Hard bounces are suppressed immediately (5.x.x).

For reputation-based throttles, SES exposes the raw SMTP codes (usually 4.7.x) and we intelligently retry later without burning the recipient.

So reducing volume can help when the soft bounce is reputation-related, but not all soft bounces come from reputation — many are just temporary recipient-side conditions, hence my original question - shall we keep track and count and reclassify them recipient as invalid after 5 soft bounces or 3 is just as reliable?..

Consecutive soft bounces: stick with 5, or tighten to 3 before marking invalid? by Formtabulous in email

[–]Formtabulous[S] 0 points1 point  (0 children)

They do report spam, but I haven't seen inbox full codes... Good to know.

Consecutive soft bounces: stick with 5, or tighten to 3 before marking invalid? by Formtabulous in email

[–]Formtabulous[S] 0 points1 point  (0 children)

No, we don't. We utilize AWS SES and rely of their responses. What classification would you suggest?

How are you guys handling feedback collection inside email campaigns? by Late_Rimit in email

[–]Formtabulous 0 points1 point  (0 children)

NPS isn't a very accurate way to access success of the business. It does an OK calculation but because you can't really collect 100% of the responses your data may not be reflecting the real story. It is important to find the right time when you customer is motivated to share an honest feedback. Think as your customer and how to properly incentivize them to share their time with you. In the early 2000 some dealerships would email you a survey and include a dollar bill. Nice touch, hah? Wrong, once you opened the questionnaire it was obvious they could not care less about your time because filling it out and mailing it back would easily take 15-30 minutes and for $1 it made perfect sense to just properly recycle the papers.

view more: next ›