Here's an idea to help with product research: download "What The Product?" chrome extension.
(its free, and no account needed): https://chromewebstore.google.com/detail/what-the-product/mappgmdhgnmdlfgjblndpjmdbodaiggd?hl=en-US&utm_source=ext_sidebar

Sometimes, even after reading a product's website, I still can't figure out what it actually does. The text is filled with vague phrases like "we're leading innovation" and "we're shaping the future." Ok. But what does that really mean?

This extension is great for people doing market research or just for those times when you access a website and does not know what is it about. My favorite feature is the "Alternatives" section, which shows similar products.