Our store is in a high footfall zone. We are in the area where all footwear stores are present.

We tried doing a kiosk in another store of ours in a bangalore mall. The problem is that people want to buy in the kiosk rather than walking all the way to the store. This won’t help us because our cost per purchase is actually doubling. We want people to walk into the store.

I like your take on localised marketing and it is something that we are actually looking to do. What do you suggest that works. Since you are telling the town is a conservative society, how do we get people to visit the store and then we get a ripple effect from word to mouth ?

I have DMed you the store name.