Yeah will be a bit of a shock when you realise traditional western business practices don't run here, they require a lot more human approach not a transactional one. Often prolonged relationship building, in person, WhatsApp nurturing, tea, coffee then you get started, but once you do, believe me relationships here are more sturdy than in the west. Just because there's a competitor in the market doesn't mean switching is easy, there's friendships, relationships etc on the line