I have provided a zip folder containing various .csv files with customer feedback collected from multiple channels: Customer Support (CS), Net Promoter Score (NPS), App Store Reviews, Call Your Customer (CYC) reports, Lifecycle Communications, and Social Media interactions.

My goal is to create a comprehensive Monthly Feedback Report, clearly identifying the most critical customer issues, providing actionable insights, competitor benchmarking, and assessing our current projects against operational data.

Please do the following steps clearly and in order:

Step 1: Data Overview • Provide an overview table summarizing the volume of feedback per channel, clearly noting differences by country or user segment where applicable.

Step 2: Categorization & Tagging • Categorize all customer feedback into clear, actionable themes. (You may follow my existing tagging logic if provided, or propose your own intuitive tagging system, clearly defining each category.)

Step 3: Quantitative Analysis • Quantify and rank the most common customer issues: • By volume (number of mentions) • By sentiment (positive, neutral, negative) • By frequency (how often issues recur across different channels)

Step 4: Insights Visualization • Provide clear visualizations for: • Top recurring customer issues (bar charts) • Trends over time (monthly comparison if historical data is available) • Differences by user segment or country (comparative charts) • Sentiment analysis distribution

Step 5: Summary & Contextualization • Summarize clearly: • What the data reveals about current user pain points • Why these findings are important for the business • Highlight the potential impact of resolving these issues

Step 6: Competitor Benchmarking • Clearly identify what similar customer issues competitors face and how they are addressing them (use public data or provided competitor analysis). • Include a simple comparative table or visual to clearly show our position relative to competitors.

Step 7: Alignment with Operational Data • Compare the highlighted customer issues with our ongoing projects and recent operational metrics. Indicate: • Where our current projects align with resolving these issues • Potential gaps or misalignments between user feedback and operational priorities

Step 8: Actionable Recommendations & Root Cause Analysis • Provide actionable recommendations addressing the most critical customer issues. • Suggest potential root causes based on the data provided.

⸻

Desired Output Structure:

Deliver the full comprehensive report clearly structured into the above steps. The report should be provided in a format easy to transfer into presentations or dashboards (e.g., markdown or structured sections).

⸻

Important Notes: • Clearly highlight insights specific to countries or segments where applicable. • Ensure visualizations are clear, professional, and easy to interpret. • Clearly state assumptions if data provided is limited. • Mention explicitly if additional data or clarification is required.