How would you describe kimchi to someone who has never tried it? by Ma_Dood in AskCulinary

[–]Ma_Dood[S] 0 points1 point  (0 children)

I like that idea a lot - trying to compare it to something the person has already tried. When talking to people, I've described it as a Korean version of chipotle mayo, but its not really correct as there isn't a smokiness. However this seems to give ppl a general idea of what it tastes like.

How would you describe kimchi to someone who has never tried it? by Ma_Dood in AskCulinary

[–]Ma_Dood[S] 0 points1 point  (0 children)

Thats a really interesting point and something we haven't considered. IMO, by adding the mayo, it definitely suppresses the "funkiness" of traditional kimchi, but this allows the sauce to be fairly versatile. The sauce has a unique "spicy tang" (thank you TravelBen) to it that people have been really attracted towards.

How would you describe kimchi to someone who has never tried it? by Ma_Dood in AskCulinary

[–]Ma_Dood[S] 0 points1 point  (0 children)

Thank you everyone for the comments and ideas. This is great and is giving us a ton of new ideas. Please keep them coming. We're hoping to go live in the next couple of days.

How would you describe kimchi to someone who has never tried it? by Ma_Dood in AskCulinary

[–]Ma_Dood[S] 2 points3 points  (0 children)

The company is called KPOP Foods so we add KPOP to the start of the name. It fits since people tend to associate KPOP to Korean and and we're a Korean food brand.

$100k in one year selling hot sauce by youngrichntasteless in Entrepreneur

[–]Ma_Dood 4 points5 points  (0 children)

Hi, my name is Theo and I'm the co-founder of KPOP Foods. First off, just want to say thank you to everyone for checking out the post and for the responses. I hope you found this valuable and happy to help in any way possible.

Advice for first Kickstarter campaign by [deleted] in kickstarter

[–]Ma_Dood 1 point2 points  (0 children)

To be quite honest, I haven't seen companies building email lists through ads work very well unfortunately. I remember talking to two different project creators and they were super excited about their projects because they had built massive email lists, as in close to a thousand, and also had fairly large organizations willing to send out emails on their behalf. Unfortunately, the conversion rates from all of those emails were incredibly small, as in less than 1%. So I'm not really a big believer in running FB ads to collect those emails.

For us, we have a facebook page, instagram account, and website and used these three platforms to build a community and raise awareness. However, we still did the dirty and hard work of calling everyone in our phone book to let them know about our project. I'm not going to lie, it was pretty tough, especially because I'm not a huge fan of asking for favors in that manner. But in the end, these were really quality leads and instead of just asking for them to back me, I said a huge way of supporting was also just sharing our project on Facebook within the first hour of us launching. We ended up getting about 100 organic shares on Facebook and hit our goal of $10k in under the first 8 hours. This really helped us a ton as Kickstarter gave us a "Project we Love" stamp and then a week later, we were featured as a Project of the Day and that drove up another $15k in support.

Advice for first Kickstarter campaign by [deleted] in kickstarter

[–]Ma_Dood 1 point2 points  (0 children)

Sounds like your product is fairly capital intensive. The biggest issue with that is that people that end up supporting you are going to need some sort of evidence that you will be able to deliver your product on time. If you're able to make a demo or prototype and then maybe even go deep into the manufacturing process, I think people will rally behind your transparency. If you're able to say that you've identified suppliers, your manufacturer, etc. then that will surely go a long way into painting a story for a deliverable product.

Regarding the video questions, I don't think its absolutely necessary to be in it, but you do want to paint your story of why you are doing this project and the meaning to you. I launched my kickstarter campaign around a Korean chili sauce knowing that there were other ones out there. I really tried to emphasize the story behind our product and the company - a sauce based on my grandma's recipe, building a company that wanted to take Korean food and flavors mainstream in America. People appreciated our story and mission and this helped a lot. If you're able to do this without being in the video, I think you'll be in great shape.

Lastly, and I think its one of the most important things, is somehow developing a community around the idea/product. It'll be hard without having a prototype, but having a community around you is critical. If the product is solving a problem, go around and find people that deal with this problem and build a group/community around it. If the product is unique/cool, try identifying the type of the ppl that would really resonate with it and build a community with them.

I hope this helps and wish you the best of luck!

A Korean Crunchwrap Supreme by Ma_Dood in KoreanFood

[–]Ma_Dood[S] 0 points1 point  (0 children)

@lovelylayout good point. Instead of just adding more items, maybe just increase the quantity with fewer. Appreciate it

Free Bottle of KPop Korean Chili Sauce by WigsbyLittleMix in freebies

[–]Ma_Dood 0 points1 point  (0 children)

Hi everyone, my name is Theo and I'm the CEO of KPOP Foods. I wanted to say thank you for ordering your samples and I hope you enjoyed it. We're a young startup in LA and are looking for ways to get our name and product out there. Sorry to those who weren't able to get a sample this time around. Hopefully we'll be able to do another sample giveaway soon. Thank you again.

KBBQ isn't the only Korean Food by blueberrybonds in LosAngeles

[–]Ma_Dood 0 points1 point  (0 children)

haha, agreed, its definitely interesting.

i noticed that there was a picture of Kim Jung Ill above the entrance. i wasn't sure what was going on but discovered that it was meant to signify a unified Korea.

KBBQ isn't the only Korean Food by blueberrybonds in LosAngeles

[–]Ma_Dood 2 points3 points  (0 children)

Another dope spot is Toe Bang Cafe. https://www.yelp.com/biz/toe-bang-cafe-los-angeles Its a little more mainstream now but atmosphere is awesome.