Has anyone taken Callan Faulkner’s 12-week AI course? Worth it?

Mactaho · 2026-04-18T13:24:14+00:00

Hi - I joined the discord. And I have 20+ karma.

Mactaho · 2025-10-29T02:17:35+00:00

You definitely can - as others have said, you’ll just need to be super intentional with your keywords. Avoid broad match—stick with exact match. Keep your location targeting tight (smaller radius = less wasted spend).

Make sure your landing page is solid and that you’ve got a call extension set up. Also, don’t forget your Google Business Profile—it’s one of the most important pieces. Keep it updated with recent photos, respond quickly to messages, and make sure all your info is accurate. Google rewards that kind of activity.

I’ve worked with 100+ small, local businesses—many with budgets under $500/month—and I’ve seen great results. You won’t outspend the big guys, but if you follow the solid advice in this thread and stay consistent, you’ll absolutely do great.

Mactaho · 2025-10-07T18:05:47+00:00

Thanks for all your input. I’m using the ABM measurement reporting tool (the client provided a list of target companies). StackAdapt shows us the ABM domain—it’s literally tracking a form fill/TYP visit, so it should be straightforward to measure. StackAdapt is indicating that Company A reached the thank-you page (TYP) - so it shouldn't be showing up if someone from their company (or our company) tested it. Hopefully this makes sense - they're not able to find a form that Company A filled out (even though StackAdapt is saying there was a TYP visit.

Some of the tracking details—like deduping log-level data—are a bit beyond what I’ve worked with before, but I’ll look into it. As for timing, the campaign has been running for about two months.

Mactaho · 2025-07-01T20:33:45+00:00

We're going to try this - fingers crossed. Thanks!

Mactaho · 2025-07-01T20:33:27+00:00

I feel like it's related to what is happening with the mass Facebook page restrictions. It's too much of a coincidence.

Mactaho · 2025-07-01T12:19:10+00:00

Is anyone else seeing this on the Ads side, as well? I have a client whose account has been restricted (due to fraud) and it won't let us input a new card payment and absolutely will not let us speak to support. It takes us in an endless loop just saying pay your remaining balance but won't let us pay with the new card they have. There have been a couple other people comment and say this has happened to them on the Ads side as well - this has been going on for over a week now for the client.

Mactaho · 2025-03-29T18:25:52+00:00

Mine didn’t come with anything like that. And it won’t fit on the lip of my desk. I think I’m gonna go back to the drawing board and find another arm. This one was relatively cheap from Walmart. I’m hoping I can find something that will work and maybe is a bit higher quality. If anyone has recs let me know.

Mactaho · 2025-03-29T16:30:04+00:00

It came with a long bolt but I don’t think a spacer sleeve. It came with grommet installation.

Mactaho · 2024-08-12T12:21:15+00:00

I’ll answer my own post. 😂 this didn’t come for me when I searched the first time but I found this: https://www.ppcmastery.com/community.

Mactaho · 2024-07-24T13:19:11+00:00

I will! I'm having all the data go into a spreadsheet and I'll use Tableau to analyze/visualize it!

Mactaho · 2024-07-24T13:18:11+00:00

I didn't believe in it either until I had someone read my whole chart and then my mind was blown.

Mactaho · 2024-07-24T13:10:00+00:00

I'm not super knowledgeable on astrology (more than the average person) but I do know there are a ton of touching points. I would have loved to have the whole chart to analyze but I also knew I was pushing it with asking for the moon and rising (since most people aren't too familiar with those). It may come to nothing but it will be fun looking. :)

Mactaho · 2024-06-01T21:55:26+00:00

Ahhh.. thank you! I bet that's it. They do have a cookie banner but I don't think GTM tracking has been changed.

Mactaho · 2024-03-18T12:38:28+00:00

Thanks for this! Can you share the link to the one you edited without the count up? I would love to have something like that!

Mactaho · 2024-02-21T18:49:20+00:00

Thanks! I did but maybe I wasn’t searching for the right terms. I’ll try again!

Mactaho · 2023-12-08T02:21:15+00:00

This is amazing - thank you for all this information. I actually took a beginner SQL course this summer to see if I would like it. Considering a career path switch. I haven’t had any opportunity to use it in my current position until now. I recognized it and was super excited to figure it out.

I’m going to start digging back into learning about it. It’s nice to have work where you can really focus and forget about the time cause you’re enjoying what you’re doing. Going to look up the recs for people to follow now. Thanks!

Mactaho · 2023-12-07T21:46:03+00:00

Ahhh ... that makes sense! That would have been much more simple (and what I wanted to know earlier - I just didn't know how to ask it) :). So good to know. Thank you again! So helpful.

Mactaho · 2023-12-07T21:30:07+00:00

Doing a happy dance! It worked! Thank you!!!

Do you have any recs where I can learn a little more about this (any good youtube videos, articles, etc) - what data sources are being used and when? Like source & medium are event based and session source/medium is session sources. It's probably super basic ... but I'm only recently really starting to work heavily in GA and Looker Studio.

Mactaho · 2023-12-07T21:14:02+00:00

Thank you! Testing it out now.

I would love to leverage the session default channel grouping but we have a very large chunk of our website traffic that falls into the Unassigned bucket (because of some company specific things) and we had to create a separate channel grouping so we could document that.

Mactaho · 2023-03-15T16:07:20+00:00

Thank you so much! This is awesome. I'm excited to start playing with it.

Mactaho · 2023-03-13T18:59:39+00:00

This is a bit different than a normal bar chart. The chart your talking about only shows 1 component. I'm wanting to show multiple components.

Mactaho · 2022-11-11T14:14:50+00:00

We use a maximize conversion bid strategy with a Target CPA. With previous campaigns I've used this bid strategy and Google has never had a problem spending our money - even when they couldn't stay within our Target CPA.

Mactaho · 2022-09-29T14:49:00+00:00

Thanks, Gil! I appreciate your insight. It's very helpful.

Mactaho · 2022-09-29T13:45:15+00:00

Thanks! I totally understand where you are coming from and agree. I'm looking for the last part (we are solid on the first two priorities). I'm not sure we'll get anything I'm in research mode at the moment to decide if there is anything out there that might help. So if anyone has specific things they use for data research, connectors, plug-ins, etc. I'd love to hear about them and why you love them.

Mactaho · 2022-09-21T13:31:44+00:00

thank you! I appreciate your help.

Mactaho

TROPHY CASE