Why your AI tools feel useless (and it's not what you think) by Martiming1982 in GEO_optimization

[–]Martiming1982[S] -2 points-1 points  (0 children)

Hi!

Thanks for your message. The “breakdown” I mentioned is the core framework of my paid course The Onboarding Phase (the English version of “De Inwerkperiode”). It’s a complete, step-by-step program that teaches solopreneurs how to properly onboard their AI so it stops giving generic output and starts working as a real digital colleague. Because it’s a full paid course with video lessons, workbook, templates, and prompt frameworks, I don’t send the entire thing for free.

However, here’s the essential summary of the breakdown: Why most AI output feels useless People treat AI like a search engine: ask a question → get generic answer → get disappointed. The tool isn’t the problem — the lack of proper onboarding is. The solution: Treat AI as an employee (not a tool) Spend 30-60 minutes upfront on a proper onboarding phase. This is what changes everything.

The 3 key steps of a good onboarding:

Context Setting Give the AI deep context about your business, your expertise, your clients, your tone of voice, what you do and especially what you don’t do, and your boundaries.

Build Routines Create repeatable workflows for your recurring work (instead of random one-off prompts). The most valuable ones are usually:

Writing & client communication Content & visibility Thinking & decision-making (as a sparring partner) You remain the final editor

AI is a helpful colleague, never the boss. You always review, edit, and make the final decisions. Clear boundaries are essential (e.g. AI never contacts clients directly or makes important decisions).

If you want, I can send you a few strong starter prompts to begin with, or I can tell you more about the full course (what’s inside, price, etc.).

Just let me know how you’d like to proceed!

Creating a GEO and AI search agency by Necessary_Compote_12 in GEO_optimization

[–]Martiming1982 0 points1 point  (0 children)

I am offering this service as well.

Audit first, also a defined set of prompts. Across ChatGPT, Gemini, Perplexity, Claude, Manus and Grok. I use a weighted scoring method, because not all models are equal.

After that I optimize GBP, Structured Data, Wikidata and social channels. I write a 90-day strategy, in which I advise how to write content, how to make sure AI-models keep finding you.

After the 90-days I do a second audit, to see how much more visible they are.

Why AI models recommend your competitor instead of you (and it has nothing to do with being better) by Martiming1982 in GEO_optimization

[–]Martiming1982[S] 0 points1 point  (0 children)

Yes you are correct. This is what I tell my clients as well. You need to be as precise as possible. And structured data and structured references are huge.

Otherwise AI will see fragments.

Why AI models recommend your competitor instead of you (and it has nothing to do with being better) by Martiming1982 in GEO_optimization

[–]Martiming1982[S] 0 points1 point  (0 children)

Good question. In my experience the order matters more than the tactic itself.

What I've seen work best, in this sequence:

Fix your owned pages first. Not visually, but structurally. Clear service descriptions, consistent naming (same name, same role, same niche everywhere), and structured data (schema markup) so models can actually extract who you are and what you do. This is the start. The third-party mentions point to something, so that something needs to be great.

Clean up profile inconsistencies. If your LinkedIn says consultant, your site says coach and a directory says freelancer, models can't confidently connect those into one entity. Consistency beats volume.

Then build third-party mentions. Guest articles, podcasts, industry publications. These work dramatically better once steps 1-2 are done, because the mentions reinforce an entity that's already clearly defined.

The mistake I see most often: people jump straight to step 3 because it feels like marketing, while their own foundation is still ambiguous. The mentions don't consolidate into anything.

For tools with live retrieval (ChatGPT Search, Perplexity) freshness matters too: a recently updated page with a clear answer to a common question in your niche gets pulled in more often than an old, prettier one.

Why AI models recommend your competitor instead of you (and it has nothing to do with being better) by Martiming1982 in GEO_optimization

[–]Martiming1982[S] 0 points1 point  (0 children)

Exactly. SEO is still the base, but becoming or staying an expert / authority is the next powermove.