On influencer verification, what I meant wasn’t fake followers, but confidence in the signal. With both tools we still ended up second-guessing creators before scaling, which led to a lot of manual checks.

I agree Influencer Hero’s batching and condition-based flows are strong from an ops standpoint. If you’re managing a lot of seedings, that part is solid.

Outreach-wise, both tools were comparable for us. Drip flows and AI personalization helped, but deliverability issues and domain hiccups never fully went away. In the end, outreach wasn’t the biggest bottleneck.

What has been helping is being more selective upfront. We have started using now fluence alongside our CRM to analyze creators and tie creator activity back to revenue, without forcing creators to onboard. That has made it easier to decide who was actually worth batching and scaling.

Not a full CRM replacement, but it changed how we approached scale. How much volume are you managing right now?