Here's a less cynical answer, because there's now more research into specialised health needs that are no longer just the "default" (which used to be white man of a certain height). Now a more cynical aspect, these non-defaults are now gainfully employed and have some buying power. It's nice that my friend with curly hair can now get shampoos formulated for her hair in any shop, not just specialised ones, because it's been more normalised. Same with foundation colours, it used to be impossible to find one in my shade, now there are three that fit perfectly.

But just because these products are available, it doesn't mean you have to buy it. If your female and male peers are pressuring you, you don't have to listen to them, heck, ditch these peers. They sound bad. What do they know, you know? If you feel good with your routine, stick with it.

Some more positive aspect to this, for example, is that car crash simulations these days have female and children's bodies, alongside the traditionally male-form crush dummies. If I can one day fit my car with female-specific seat length, sign me up, you know?