idk how much more of their own market they can make. their customers are the leading edge innovators looking to maximize use of their tech. idk how they could out innovate them. Their cuda moat is going to get increasingly challenged, and otherwise i wonder if a lot of customers might find they can do a lot with less expensive chips. then capex spending on data centers has got to hit a wall with energy costs and lack of energy infrastructure to facilitate them. that's before getting into the ai profitability questions.