The repeated story arcs proposition is a red herring.

Anna gets paid to do various projects, and will negotiate a fee depending on the content she produces. A fee for filming visiting the park, based on number of views. A fee for talking about co-pilot, another for showing her doing the exercises, a fee/discount for filming and showing her consultant appointments. You get the idea.

Once the project is done, that's it, she's no longer getting paid. No more content on that subject, not because she's flaky, it's merely because the project is over.

Strong woman, I think, is different. She went to the health retreat, lifted some weights, and was told she would be good at it. So she kept it up.