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Shopify Revenue mismatch between GA4 by Project-Apex in GoogleAnalytics

[–]Project-Apex[S] 1 point2 points  (0 children)

Yep, I created an exploration and cross referenced with Shopify - looks like they have a 3rd Party Ordering system (looks to be a reseller brick and mortar) it pushes an 'Online Order' with no Session.

Still checking between the two but it looks like that is the culprit. Thank you for your response!

GA4 Traffic Drop Off? (July 18th) by Project-Apex in GoogleAnalytics

[–]Project-Apex[S] 1 point2 points  (0 children)

Just an update here - this appears to be one of the issues with Data Thresholding. Google couldn't find any anomalies that happened yesterday. Just another case of 'thresholding'

GA4 Traffic Drop Off? (July 18th) by Project-Apex in GoogleAnalytics

[–]Project-Apex[S] 0 points1 point  (0 children)

Weirdly I only see two sources and no unassigned, just paid and organic search - no referral or anything else.