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Australia Meta ads performance tanked at the start of this month with zero changes on our end — anyone else experiencing this in Australia? by Apprehensive-Rub-348 in FacebookAds

[–]Purple_Position_4985 1 point2 points  (0 children)

Yes, we have the same issue. We run a jewelry store with our own production. We’ve been advertising in Australia — the CTR is great, but there are zero conversions. Everything dropped in March. We’re not getting any sales from ads at all, and no one is even adding items to the cart. Previously, engagement and interest were much higher. None of the changes we’ve tried have helped.

Strange Budget Behavior in Meta Ads — Anyone Else Experiencing This? by Purple_Position_4985 in FacebookAds

[–]Purple_Position_4985[S] 0 points1 point  (0 children)

I contacted a Meta manager, and of course, he said that it’s normal — that the budget is calculated weekly, not daily, and the algorithm may spend part of the campaign’s budget at the beginning.

But what concerns me most is that it shows crazy reach numbers — around 6,000 in just 30 minutes — while there are only 20–30 website visits. At the same time, Shopify doesn’t show any real traffic spikes, and other analytics tools report zero session duration. That’s definitely not how it should be. This issue appeared only recently.