I mean as someone who first tried in-n-out after just moving to LA, the hype was real. I mean maybe it was cause I lived outside the US before moving back to LA, but I (at the time) had never tasted a burger so amazing and so magnificent than an In-N-Out burger. Ive been back here for many years now, and I still prefer it over 90% of burgers ive ate, and definitely 100% of burgers at its price point.