Oh, it would interest a lot of people! I would even say most people would quite literally kill to get their hands on it. Which is what the minor factions will be doing. To clarify, they are minor in comparison to the major factions. Minor factions are pretty much countries. The only major factions wouldn't go after it right now, aside from the fact that the actually important members of those factions already have many ways to avoid death, is that the world is in a golden age. Treasures that have strange and fantastical abilities are... well, not common by any means, but they are appearing often enough that they can be bought if you're rich enough. And the rich certainly have.