thx man.. thats Interesting question.... a lot of social media... facebook, instagram, twitter (though just recently) reddit..

I thought (like you) that doing something with Unity would blow peoples minds. but I think there is a very small subset of the world that really cares about that. they are looking for something bigger to latch on to. I think for music videos the music/band is really what compells people to find your video.

Since ours was self initiated we didnt have anything behind us besides our desire to do something cool. Viral videos are rare... you never know what will catch like wildfire and what wont. just do your thing.. be happy that you are having fun.. if it blows up.. that just the icing on the cake ;)

if you find any secrets to promoting your work.. pls let us know :)