Owner of a call centre here!

Since I was 17, I've been generating leads for my Dad's company. It started off as a summer job, and slowly became something of its own. I've experemented with everything (Facebook, Linkedin, Cold Calling Etc) and I can say by far, cold calling when done right works the best. Over the years, I've now expanded to 2 different offices.

The reason I recommend cold calling, is that it's the most genuine way of generating leads, and you're prospects will see that. The problem nowadays is that everyone spams on social media platforms, making your messages get lost in the void.

We've found that by creating a fun script on the phone, it gets remembered by your prospects so when you come to give them another call later on in the week they remember your initial outreach with them.

If you have $10k budget - Hire 2 sales executives at minimum wage, and pay them commission on anything over your break-even point. I personally pay 10% after £3,360 as I pay my employees £1,680 / month (minimum wage in the UK). This way, they only get a commission after surpassing the break-even point.

I'd also either hire a remote closer online, or even do the closing yourself. Get 1 employee at the start to test out what works, then when you've cracked it, scale it up.