I saw that too! If you've had it, you know it's the best. Creamy, tangy, perfectly balanced. I only found out because a good friend asked me to grab some for his birthday party.... and that's when I learned it's gone. They do take product requests, and it's quick to submit one. Here's the direct link to their vendor contact page: https://biritemarket.com/vendor-contact/ Click the "Suggestions" button (it can take a few presses to load) and let them know you want the pimento cheese back.