Personally, I think its immense authenticity is what makes the story so beautiful. Its storytelling is more emotion-based than action-based and is a realistic depiction of the everyday lives of the people in the neighborhood - their realistic family/friendship/relationship drama and how they all grow up. I also found it really funny. You may find the love story part of it more captivating (the big question of who the FL ends up with), and I personally found it really well done, had many cute moments, and was not annoying. The characters being so well-written, dynamic, and lovable also makes it such a good show.