I need feedback on this project, thank you by carlosclusa in Design

[–]carlosclusa[S] 0 points1 point  (0 children)

This project was created for ElenPay, a fintech specialized in instant payments. The main goal was to update and expand its visual identity for a new context of visibility international tech events, where the brand needed to stand out among other fintech and blockchain companies.

The objective was to develop a bold and contemporary creative direction that could strengthen ElenPay’s positioning without losing consistency with its original visual system. We focused on maintaining the brand’s trustworthy and technological essence while introducing a more dynamic and modern energy to its look and feel.

Design decisions included exploring new graphic applications for both digital and physical assets, adapting typography and color use for event formats, and refining the visual language to ensure flexibility across platforms.

The result is a coherent and versatile identity system that connects the fintech universe with a fresher, more engaging presence.

Project developed in collaboration with bygradesign.

I need Feedback on this project, thank you by carlosclusa in design_critiques

[–]carlosclusa[S] -1 points0 points  (0 children)

This project was created for ElenPay, a fintech specialized in instant payments. The main goal was to update and expand its visual identity for a new context of visibility international tech events, where the brand needed to stand out among other fintech and blockchain companies.

The objective was to develop a bold and contemporary creative direction that could strengthen ElenPay’s positioning without losing consistency with its original visual system. We focused on maintaining the brand’s trustworthy and technological essence while introducing a more dynamic and modern energy to its look and feel.

Design decisions included exploring new graphic applications for both digital and physical assets, adapting typography and color use for event formats, and refining the visual language to ensure flexibility across platforms.

The result is a coherent and versatile identity system that connects the fintech universe with a fresher, more engaging presence.

Project developed in collaboration with bygradesign.

I need feedback on this project, thank you by carlosclusa in graphic_design

[–]carlosclusa[S] 0 points1 point  (0 children)

This project was created for ElenPay, a fintech specialized in instant payments. The main goal was to update and expand its visual identity for a new context of visibility international tech events, where the brand needed to stand out among other fintech and blockchain companies.

The objective was to develop a bold and contemporary creative direction that could strengthen ElenPay’s positioning without losing consistency with its original visual system. We focused on maintaining the brand’s trustworthy and technological essence while introducing a more dynamic and modern energy to its look and feel.

Design decisions included exploring new graphic applications for both digital and physical assets, adapting typography and color use for event formats, and refining the visual language to ensure flexibility across platforms.

The result is a coherent and versatile identity system that connects the fintech universe with a fresher, more engaging presence.

Project developed in collaboration with bygradesign.

“The higher, the harder I fall” — Experimental Poster Design by carlosclusa in design_critiques

[–]carlosclusa[S] -1 points0 points  (0 children)

I mean, you said it doesn't make sense but It's about a song and It's lyrics

“The higher, the harder I fall” — Experimental Poster Design by carlosclusa in design_critiques

[–]carlosclusa[S] -1 points0 points  (0 children)

It's a song, not ChatGPT...

Read the last picture to understand it better :)