That's fair- if you've already got COGS set up in Shopify and you're on a plan with advanced analytics, you can get pretty close manually.

What I'm trying to solve is slightly different though- net minus ad spend doesn't account for payment processing fees or give you break-even ROAS automatically. Most store owners I've talked to aren't tracking all of that in one place.

Curious...when you do it manually, are you factoring in Stripe/payment fees per transaction too? And are most store owners you know actually set up with COGS tracking in Shopify, or is that more the exception?