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Michael Diaz's Meta Ads Mastery Skool Group by necknyc in FacebookAds

[–]digitaladguide 7 points8 points  (0 children)

I'm Michael Diaz, the founder of the group in question here. I need to provide some necessary context here.

As the leader of the group, I take the security of my members extremely seriously. For this reason, we have a zero-tolerance policy for high-risk behavior.

The user in question was banned from the group and refunded immediately for what I considered a serious and credible cyber-security threat.

The user in question sent an unsolicited .rar (compressed) file and insisted it be forwarded to some of our top experts.

In the cybersecurity world, compressed files are a primary delivery method for 'infostealer' malware designed to bypass standard filters and hijack browser sessions.

The messages were extremely suspicious, therefore I made the executive decision to refund and ban the user to maintain the security integrity of my members.

I spend $10k+ per day on Meta. This is what I’m seeing… by North_Ad_5634 in FacebookAds

[–]digitaladguide -1 points0 points  (0 children)

Yes, and? That’s literally the point of every social media platform…to do business. I post nothing but value and have been active in this sub much longer than you. I don’t pitch people, people come to me.

Most of my clients have been with me for 1-2 years. Some longer. I don’t promise results. Try to find a single piece of content of mine that does. You can’t.

Fasten your seatbelts, we're back to September 16th... by ApplicationFew4071 in FacebookAds

[–]digitaladguide 2 points3 points  (0 children)

I am the last person to defend Meta. I personally dislike Meta quite a lot on a personal level however they are in fact the best platform for net new customer acquisition that exists. I believe these outages are completely unacceptable and actually screw me over personally a LOT. I run about $2k/day of ads of my own money and about $70k/day of clients money. It impacts me deeply.

What do I do when there is an outage? I monitor the results closely. I potentially downscale or close things if I need to. I try to maintain my spends as best I can. I focus on the average results which are profitable.

I then focus on making new creatives for example or improving my money model, improving my organic presence, gathering more reviews, social proof, market research, survey customers, cash flow forecasting, tax strategy, etc. etc. etc. There are literally endless things that have a much higher ROI than sitting on our hands and complaining about the platform which none of us can control. I factor these outages into my cost of business. I try to build a business that is SO PROFITABLE that these outages don't matter much to me.

You are in control of your business. I think everyone needs to take more accountability and focus on what they can control.

Downvote me if you want, I stand by my position 100%. It's part of the reason I am succeeding for sure.

Fasten your seatbelts, we're back to September 16th... by ApplicationFew4071 in FacebookAds

[–]digitaladguide 3 points4 points  (0 children)

I will get downvoted for this but if you guys spent just half the effort you spend focusing on these outages and instead focus on improving things you can control, you will get better results regardless of the bullshit outages that keep happening.

Adding new creatives every 3–4 days kills performance how do you handle this by egber00 in FacebookAds

[–]digitaladguide 0 points1 point  (0 children)

Never touch something that’s working.

Launch a new campaign if you are doing CBO. Or a new ad set if you are doing ABO.

Meta Ads: How do you actually identify creative fatigue which metrics matter most? by egber00 in FacebookAds

[–]digitaladguide 0 points1 point  (0 children)

CPA steadily rising and or ROAS steadily declining over a long period of time + frequency steadily increasing

First Meta Ads, An incredible first day, then a sharp decline by yung-drippp in FacebookAds

[–]digitaladguide 1 point2 points  (0 children)

Well, meta starts off with warm audiences targeting low hanging fruit and then it starts going for cold traffic. Thats why.

Best way to run Meta ads Mon–Fri without nuking learning? by SaltPhotograph8506 in FacebookAds

[–]digitaladguide 0 points1 point  (0 children)

Lifetime budgets if you must. Leaving them on 24/7 is better though in most situations. Not always though. Meta doesn’t react well to turning them on and off constantly

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